Welcome!

Recurring Revenue Authors: Liz McMillan, Yeshim Deniz, Carmen Gonzalez, Elizabeth White, Pat Romanski

Related Topics: Recurring Revenue, Java IoT, Linux Containers

Recurring Revenue: Article

Show Report: Oracle OpenWorld & JavaOne 2010 - Day One

All the fun of the 'developer & DBA' fair - Oracle has managed to create a huge impact on San Francisco this week

Oracle has managed to create a huge impact on San Francisco this week. Reports suggest that not since a US president (we're not sure which one) needed a little extra access in the city has a road been permanently closed for the week – but the local police have done it for Larry Ellison so go figure that one out!

Oracle has kicked off the first complete day of its Oracle OpenWorld and JavaOne exhibition in San Francisco this week with a series of announcements including news of new Oracle Fusion middleware applications.

On the back of a Sunday night keynote delivered by Larry Ellison himself, the first show day's news has encompassed new Oracle Fusion middleware applications, which the company describes as a suite of modular apps that are 100% open and totally standards-based.

The new business apps, which coexist with existing Oracle applications, are built on a service-oriented architecture to enable users to manage functions across a heterogeneous environment.

Presented as 100 modules over 7 different product families, Oracle Fusion Applications have been positioned to serve the following markets: Financial Management, Procurement and Sourcing, Project and Portfolio Management, Human Capital Management, Customer Relationship Management, Supply Chain Management, as well as Governance Risk and Compliance.

"To set a new standard, we listened and gathered the best practices from thousands of customers to deliver the first 100 percent open and standards-based business applications. Beginning today, Oracle Fusion Applications define how organizations innovate, work and adopt technology," said Steve Miranda, SVP of Oracle application development.

Cloud in a box
Also key among the hot news elements put forward on day one of this year's event was news of what Oracle is calling the world's first integrated middleware machine, the Oracle Exalogic Elastic Cloud is an integrated hardware and software system engineered, tested and tuned by Oracle to run Java and non-Java applications with extreme performance.

The machine provides a complete cloud application infrastructure, consolidating what is described as “the widest possible range of Java and non-Java application types and workloads” -- as well meeting the most demanding service-level requirements.

Although some commentators and journalists are simply describing Ellison's new baby as – a server. The product does in fact combine 64-bit x86 processors, an InfiniBand-based I/O fabric and solid-state storage with the Oracle WebLogic Server, other enterprise Java Oracle middleware products and a choice of Oracle Solaris or Oracle Linux operating system software.

"Appliances are becoming the new cloud. In part, this is because traditional hardware and software vendors need to maneuver to get greater mind-share in this space while retaining the higher margins that they're accustomed to. But the cloud in a box also has appeal for customers - providing them with many of the speed to solution and flexibility benefits of the cloud -- along with remote system management and support in an on-premise solution,” said Laurie McCabe, IT analyst and researcher; Partner and Co-founder, SMB.

The product's software has been tuned to exploit the I/O fabric in the Oracle Exalogic Elastic Cloud machine in order to deliver performance results 10x better than a standard application server configuration. It has also been engineered for large-scale, mission-critical deployments -- and is said to accelerate the performance of the entire Oracle Fusion Middleware product portfolio and also increases the performance of applications running on Oracle WebLogic Server with either Oracle Linux or Oracle Solaris 11.

“Oracle Exalogic Elastic Cloud is a complete system of servers, network, storage, VM, operating system and middleware, all engineered to work together,” said Oracle CEO Larry Ellison. “This delivers stunning results, including the fastest Java performance, elastic capacity on demand and a completely fault tolerant system.”

Unified Storage Ubiquity
Oracle also used the first day of this massive show to talk about its Sun ZFS Storage Appliance product line, a selection of storage appliances that the company says offers 50 percent more performance than previous products, two times more storage capacity and nearly three times more processing power.

Built with storage analytics utility with DTrace Analytics, the ZFS Storage Appliance product line includes management software and a hybrid storage pool architecture that has been integrated across the Oracle stack to provide optimal business system performance.

Today also saw news of the company's Oracle’s Agile Product Lifecycle Management (PLM) 9.3.1, which it says is designed to help pharmaceutical companies streamline drug development processes, reduce waste, leverage global networks and enable Quality by Design (QbD) practices. The drugs don't work – but the software does This latest release also includes new cross industry capabilities that support the entire product value chain. For example, Agile PLM 9.3.1 provides deeper product lifecycle analytics, next generation multi-CAD integrations, complex technical documents management, design variant management and many other usability and functional enhancements.

“Pharmaceutical manufacturers operate in a highly regulated environment that has some of the most complicated value chains and business processes,” said Eric Newmark, research manager, IDC Health Insights. “These companies require solutions like Oracle’s Agile PLM which helps address the shifting landscape they face by streamlining complex processes, reducing waste, improving collaboration and supporting compliance with incredibly strict regulations.”

“We are committed to helping organizations across all industries manage product value chain processes so that they can accelerate product innovation and maximize product profitability,” said Hardeep Gulati, Oracle vice president PLM and PIM Product Strategy. “With this release, Oracle has added new differentiated capabilities that enable pharmaceutical drug development while also enhancing the deep cross industry capabilities delivered in Agile Enterprise PLM.”

Last, but not least of the announcements made on this opening day was news of Oracle VM Server for SPARC 2.0, an integral part of Oracle Virtualization, the industry’s most (to use Oracle's words! ) complete and integrated virtualization portfolio. Pre-installed on Oracle’s SPARC T-Series servers, Oracle VM Server for SPARC (previously called Logical Domains) is a server virtualization solution that allows up to 128 virtual servers on one system by taking advantage of the massive thread scale offered by SPARC T-Series servers, including the new SPARC T3 servers, enabling organizations to benefit from increased flexibility and improved server utilization.

“With advanced performance, management and availability features, Oracle VM Server for SPARC 2.0 delivers unrivaled enterprise-class virtualization capabilities,” said Wim Coekaerts, senior vice president Linux and Virtualization Engineering, Oracle. “What’s more, it clearly demonstrates that Oracle is committed to continuing its investment in Oracle Solaris and SPARC and offering fully optimized and integrated solutions to our customers.”

Oracle VM Server for SPARC 2.0 includes performance, resource management, flexibility, power management and availability enhancements. It can support highly sophisticated enterprise workloads, including Oracle Real Application Clusters environments. As a single announcement, it sits among around ten major hardware and software releases, upgrades, enhancements and new launches made today.

Oracle has managed to create a huge impact on San Francisco this week. Reports suggest that not since a US president (we're not sure which one) needed a little extra access in the city has a road been permanently closed for the week – but the local Police have done it for Larry Ellison so go figure that one out!

It's a seriously weighty show, it's truly impressive and – if I have to go on the record and say it – I wasn't so keen on Oracle before now and I had a tremendously soft spot for Sun Microsystems. But Sun technologies appear to have been reasonably well looked after since the Oracle acquisition (perhaps Open Solaris excepted) and if the future for Java is still positive then I think we should all be mostly happy.

More Stories By Adrian Bridgwater

Adrian Bridgwater is a freelance journalist and corporate content creation specialist focusing on cross platform software application development as well as all related aspects software engineering, project management and technology as a whole.

Comments (0)

Share your thoughts on this story.

Add your comment
You must be signed in to add a comment. Sign-in | Register

In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.


@ThingsExpo Stories
The current age of digital transformation means that IT organizations must adapt their toolset to cover all digital experiences, beyond just the end users’. Today’s businesses can no longer focus solely on the digital interactions they manage with employees or customers; they must now contend with non-traditional factors. Whether it's the power of brand to make or break a company, the need to monitor across all locations 24/7, or the ability to proactively resolve issues, companies must adapt to...
IoT solutions exploit operational data generated by Internet-connected smart “things” for the purpose of gaining operational insight and producing “better outcomes” (for example, create new business models, eliminate unscheduled maintenance, etc.). The explosive proliferation of IoT solutions will result in an exponential growth in the volume of IoT data, precipitating significant Information Governance issues: who owns the IoT data, what are the rights/duties of IoT solutions adopters towards t...
With the introduction of IoT and Smart Living in every aspect of our lives, one question has become relevant: What are the security implications? To answer this, first we have to look and explore the security models of the technologies that IoT is founded upon. In his session at @ThingsExpo, Nevi Kaja, a Research Engineer at Ford Motor Company, discussed some of the security challenges of the IoT infrastructure and related how these aspects impact Smart Living. The material was delivered interac...
With major technology companies and startups seriously embracing Cloud strategies, now is the perfect time to attend 21st Cloud Expo October 31 - November 2, 2017, at the Santa Clara Convention Center, CA, and June 12-14, 2018, at the Javits Center in New York City, NY, and learn what is going on, contribute to the discussions, and ensure that your enterprise is on the right path to Digital Transformation.
No hype cycles or predictions of zillions of things here. IoT is big. You get it. You know your business and have great ideas for a business transformation strategy. What comes next? Time to make it happen. In his session at @ThingsExpo, Jay Mason, Associate Partner at M&S Consulting, presented a step-by-step plan to develop your technology implementation strategy. He discussed the evaluation of communication standards and IoT messaging protocols, data analytics considerations, edge-to-cloud tec...
New competitors, disruptive technologies, and growing expectations are pushing every business to both adopt and deliver new digital services. This ‘Digital Transformation’ demands rapid delivery and continuous iteration of new competitive services via multiple channels, which in turn demands new service delivery techniques – including DevOps. In this power panel at @DevOpsSummit 20th Cloud Expo, moderated by DevOps Conference Co-Chair Andi Mann, panelists examined how DevOps helps to meet the de...
When growing capacity and power in the data center, the architectural trade-offs between server scale-up vs. scale-out continue to be debated. Both approaches are valid: scale-out adds multiple, smaller servers running in a distributed computing model, while scale-up adds fewer, more powerful servers that are capable of running larger workloads. It’s worth noting that there are additional, unique advantages that scale-up architectures offer. One big advantage is large memory and compute capacity...
The Internet giants are fully embracing AI. All the services they offer to their customers are aimed at drawing a map of the world with the data they get. The AIs from these companies are used to build disruptive approaches that cannot be used by established enterprises, which are threatened by these disruptions. However, most leaders underestimate the effect this will have on their businesses. In his session at 21st Cloud Expo, Rene Buest, Director Market Research & Technology Evangelism at Ara...
"When we talk about cloud without compromise what we're talking about is that when people think about 'I need the flexibility of the cloud' - it's the ability to create applications and run them in a cloud environment that's far more flexible,” explained Matthew Finnie, CTO of Interoute, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
Artificial intelligence, machine learning, neural networks. We’re in the midst of a wave of excitement around AI such as hasn’t been seen for a few decades. But those previous periods of inflated expectations led to troughs of disappointment. Will this time be different? Most likely. Applications of AI such as predictive analytics are already decreasing costs and improving reliability of industrial machinery. Furthermore, the funding and research going into AI now comes from a wide range of com...
Internet of @ThingsExpo, taking place October 31 - November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 21st Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devic...
SYS-CON Events announced today that MobiDev, a client-oriented software development company, will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. MobiDev is a software company that develops and delivers turn-key mobile apps, websites, web services, and complex software systems for startups and enterprises. Since 2009 it has grown from a small group of passionate engineers and business...
SYS-CON Events announced today that GrapeUp, the leading provider of rapid product development at the speed of business, will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Grape Up is a software company, specialized in cloud native application development and professional services related to Cloud Foundry PaaS. With five expert teams that operate in various sectors of the market acr...
SYS-CON Events announced today that Ayehu will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on October 31 - November 2, 2017 at the Santa Clara Convention Center in Santa Clara California. Ayehu provides IT Process Automation & Orchestration solutions for IT and Security professionals to identify and resolve critical incidents and enable rapid containment, eradication, and recovery from cyber security breaches. Ayehu provides customers greater control over IT infras...
In this presentation, Striim CTO and founder Steve Wilkes will discuss practical strategies for counteracting fraud and cyberattacks by leveraging real-time streaming analytics. In his session at @ThingsExpo, Steve Wilkes, Founder and Chief Technology Officer at Striim, will provide a detailed look into leveraging streaming data management to correlate events in real time, and identify potential breaches across IoT and non-IoT systems throughout the enterprise. Strategies for processing massive ...
SYS-CON Events announced today that Cloud Academy named "Bronze Sponsor" of 21st International Cloud Expo which will take place October 31 - November 2, 2017 at the Santa Clara Convention Center in Santa Clara, CA. Cloud Academy is the industry’s most innovative, vendor-neutral cloud technology training platform. Cloud Academy provides continuous learning solutions for individuals and enterprise teams for Amazon Web Services, Microsoft Azure, Google Cloud Platform, and the most popular cloud com...
In his session at Cloud Expo, Alan Winters, an entertainment executive/TV producer turned serial entrepreneur, presented a success story of an entrepreneur who has both suffered through and benefited from offshore development across multiple businesses: The smart choice, or how to select the right offshore development partner Warning signs, or how to minimize chances of making the wrong choice Collaboration, or how to establish the most effective work processes Budget control, or how to ma...
SYS-CON Events announced today that Enzu will exhibit at SYS-CON's 21st Int\ernational Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Enzu’s mission is to be the leading provider of enterprise cloud solutions worldwide. Enzu enables online businesses to use its IT infrastructure to their competitive advantage. By offering a suite of proven hosting and management services, Enzu wants companies to focus on the core of their ...
We build IoT infrastructure products - when you have to integrate different devices, different systems and cloud you have to build an application to do that but we eliminate the need to build an application. Our products can integrate any device, any system, any cloud regardless of protocol," explained Peter Jung, Chief Product Officer at Pulzze Systems, in this SYS-CON.tv interview at @ThingsExpo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA
SYS-CON Events announced today that IBM has been named “Diamond Sponsor” of SYS-CON's 21st Cloud Expo, which will take place on October 31 through November 2nd 2017 at the Santa Clara Convention Center in Santa Clara, California.