Recurring Revenue Authors: Elizabeth White, Jim Kaskade, Carmen Gonzalez, Liz McMillan, AppDynamics Blog

Blog Feed Post

SAP HANA Aims to Make Oracle Stranglehold a Distant Memory

When the character Maverick from the movie Top Gun exclaimed, “I feel the need, the need for speed”, you’d be forgiven for mistaking it for a sound bite from a CIO discussing their transactional databases. Whether it’s a financial organization predicting share prices, a bank knowing whether it can approve a loan or a marketing organisation reaching consumers with a compelling promotional offer, the need to access, store, process and analyze data as quickly as possible is an imperative for any business looking to gain a competitive edge. Hence when in 2011, SAP announced their new in-memory platform HANA for enterprise applications everyone took note as they coined the advantage of real-time analytics. SAP HANA promised to not just make databases dramatically faster like traditional business warehouse accelerator systems but instead speed up the front end, enabling companies to run arbitrary, complex queries on billions of records in a matter of seconds as opposed to hours. The vendors of old legacy traditional databases were facing a major challenge, most notably the king of them all…Oracle.

The Birth and Emergence of Big Data
Back in the days of mainframe, you’d find the application and transactional data of reporting databases physically stored in the same system. This was due to applications, operating systems and databases being designed to maximize their hardware resources, which consequently meant you couldn’t process transactions and reports simultaneously. The bottleneck here was cost, in that if you wanted to scale you needed another mainframe.

After the advent of client servers where applications could run on a centralized database server via multiple and cost effective servers, scalability was achieved by simply adding additional application servers. Regardless, of this a new bottleneck was quickly established with systems relying on a single database server and requests from ever increasing application servers that ended up causing I/O stagnation. This problem became exasperated with OLTP (online transaction processing), where report creation required the system to concurrently read multiple tables in the database. Added to this servers and processors kept getting faster while disks (despite the emergence of SSD) were quickly becoming the bottleneck to automated processes that were producing large amounts of data that concurrently resulted in more report requests.

The net effect was a downward spiral where the increase of users requiring an increase of reports from the databases meant an increase in huge amounts of data being requested from disks that simply weren’t up to the job. When you then factored in the data proliferation of external users caused by the Internet and pressure inducing laws such as Sarbanes-Oxley, the demand to analyze even more data even quicker has reached fever point. With data and user volumes increasing by a factor of thousands compared to the I/O capability of databases, the transaction-based industry faced a challenge that required a dramatic shift and change.  Cue the 2011 emergence of SAP’s HANA.

Real-Time In Memory Platform Presents a Groundbreaking Approach
One of the major advantages of SAP HANA’s ability to run in real time is that it offers a non-requirement for data redundancy as it’s built to run as a single database. With clusters of affordable and scalable servers, transactional and analytical data are run on the same database, hence eliminating different types of databases for different application needs. Oracle on the other hand has built an empire on exactly the opposite.

Oracle has thrived on a model where generally companies start with a simple database that’s utilized for checking sales orders and ensuring product delivery to customers but as the business grows they need more databases with different and more demanding functions. Functions such as managing customer relationships, complex reporting and analysis drives a need for new databases that are separate from the actual business requiring data to be moved from one system to another. Eventually you have a sprawl of databases as existing ones are unable to handle the workloads making it almost impossible to track data movements yet alone attain real time updates. So while the Oracle marketing machine is also pitching the benefits of in-memory via its Exalytics appliance and in-memory database, TimesTen, Oracle are certainly in no rush to break this traditional model of database sprawl and the money-spinning licenses that come with it.

Looking closely at the Oracle Exalytics / TimesTen package, despite the hype, it merely is just an add-on product meaning that an end user will still need a license for the transactional database, another license for the data warehouse database and yet another license for TimesTen for Oracle Exalytics.

Moreover, the Oracle bolt-on approach serves to sell more of their hardware commodity and in some ways perversely justify their acquisition of SUN Microsystems, all at the expense of the customer. Due to the Exalytics approach continuing the traditional requirement for transactional data to be duplicated from the application to the warehouse and once again to Exalytics, the end user not only ends up with three copies of the data, they also have to have three levels of storage and servers. In contrast SAP HANA is designed to be a single database that runs both transactional applications and Business Warehouse deployments. Not only does SAP HANA’s one copy of data replace the two or three required for Oracle it also eliminates the need for materialized views, redundant aggregates and indexes leaving a significantly reduced data footprint.

Comparing HANA to Oracle’s TimesTen and Exalytics
As expected Oracle have already initiated their FUD team with bogus claims and untruths against HANA as well as even pushing their TimesTen as a like for like comparison. Where this is hugely flawed is that they fail to acknowledge or admit that SAP HANA is a completely groundbreaking design as opposed to a bolt-on approach.  With SAP HANA data is completely managed and accessed in RAM consequently doing away with the requirement of MOLAP, multiple indexes and other tuning features that Oracle pride themselves on.

Furthermore, despite the Oracle FUD, SAP HANA does indeed handle both unstructured and structured data, as well as utilise parallel queries for scaling out across server nodes. In this instance Oracle are trying hard to create the most confusion and subsequently detract the market from realizing that the TimesTen with Exalytics package still can’t scale out beyond the 1TB RAM limit unlike SAP HANA where each container can store up to 500TB of data all executable at high speed.

With an aggressive TCO and ROI model compared to a traditional Oracle deployment, SAP HANA also proves a lot more cost effective. With pricing based on an incremental of 64GB RAM and the total amount of data held in memory, licenses are fully inclusive of production and test/development requirements as well as the necessary tools.

SAP HANA’s embracing of VMware
Furthermore with Oracle’s belligerent stance towards VMware and the cost savings it brings to end users, SAP on the other hand has embraced it.  The recent announcement that SAP HANA is supporting VMware vSphere will provide them a vast competitive advantage, as it will enable customers to provision instances of SAP HANA in minutes as VM templates, as well as gain benefits such as Dynamic Resource Scheduling and vSphere vMotion. By virtualizing SAP HANA with VMware, end users can quickly have several smaller HANA instances all sharing a single physical server leading to better utilization of existing resources. With the promise of certified preconfigured and optimised converged infrastructures such as the Vblock around the corner, SAP HANA appliances could be shipped with vSphere 5 and SAP HANA pre-installed within days, enabling rapid deployment for businesses.

The Business Benefits of Real-Time
With business and transactions being done in real time, SAP HANA ensures that the data and the analytics that come with them are also in real time. The process of manually polling data from multiple systems and sorting them through are inadequate in a time when businesses are facing unpredictable economic conditions and volatile demand and complex supply chains. The need is for real time metrics that are aligned to supply and demand where a retailers' shelves can accurately and immediately be stocked eliminating unnecessary inventory costs, lost sales opportunities and failed product launches. Being able to instantly analyze data at any level of granularity enables a business to quickly respond to these market insights and take decisive actions such as transferring inventory between distribution centers based on expected sales or altering the prices of promotions based on customer demand. Instead of waiting for processes that take hours, days or even weeks, SAP HANA’s real time capabilities enable businesses to react in real time to incidents.

Ultimately SAP HANA is a revolutionary step forward that will empower organizations to focus more on the business and less on the infrastructure that supports them. With the promise of new applications being built by SAP to support real time decision making as well as being able to run existing applications, SAP HANA presents the opportunity to not only transform a business but also the underlying technology that supports it. 

Read the original blog entry...

More Stories By Archie Hendryx

SAN, NAS, Back Up / Recovery & Virtualisation Specialist.

@ThingsExpo Stories
We're entering the post-smartphone era, where wearable gadgets from watches and fitness bands to glasses and health aids will power the next technological revolution. With mass adoption of wearable devices comes a new data ecosystem that must be protected. Wearables open new pathways that facilitate the tracking, sharing and storing of consumers’ personal health, location and daily activity data. Consumers have some idea of the data these devices capture, but most don’t realize how revealing and...
A completely new computing platform is on the horizon. They’re called Microservers by some, ARM Servers by others, and sometimes even ARM-based Servers. No matter what you call them, Microservers will have a huge impact on the data center and on server computing in general. Although few people are familiar with Microservers today, their impact will be felt very soon. This is a new category of computing platform that is available today and is predicted to have triple-digit growth rates for some ...
In past @ThingsExpo presentations, Joseph di Paolantonio has explored how various Internet of Things (IoT) and data management and analytics (DMA) solution spaces will come together as sensor analytics ecosystems. This year, in his session at @ThingsExpo, Joseph di Paolantonio from DataArchon, will be adding the numerous Transportation areas, from autonomous vehicles to “Uber for containers.” While IoT data in any one area of Transportation will have a huge impact in that area, combining sensor...
SYS-CON Events announced today that SoftNet Solutions will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. SoftNet Solutions specializes in Enterprise Solutions for Hadoop and Big Data. It offers customers the most open, robust, and value-conscious portfolio of solutions, services, and tools for the shortest route to success with Big Data. The unique differentiator is the ability to architect and ...
SYS-CON Events announced today that MathFreeOn will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. MathFreeOn is Software as a Service (SaaS) used in Engineering and Math education. Write scripts and solve math problems online. MathFreeOn provides online courses for beginners or amateurs who have difficulties in writing scripts. In accordance with various mathematical topics, there are more tha...
The best way to leverage your Cloud Expo presence as a sponsor and exhibitor is to plan your news announcements around our events. The press covering Cloud Expo and @ThingsExpo will have access to these releases and will amplify your news announcements. More than two dozen Cloud companies either set deals at our shows or have announced their mergers and acquisitions at Cloud Expo. Product announcements during our show provide your company with the most reach through our targeted audiences.
More and more brands have jumped on the IoT bandwagon. We have an excess of wearables – activity trackers, smartwatches, smart glasses and sneakers, and more that track seemingly endless datapoints. However, most consumers have no idea what “IoT” means. Creating more wearables that track data shouldn't be the aim of brands; delivering meaningful, tangible relevance to their users should be. We're in a period in which the IoT pendulum is still swinging. Initially, it swung toward "smart for smar...
@ThingsExpo has been named the Top 5 Most Influential Internet of Things Brand by Onalytica in the ‘The Internet of Things Landscape 2015: Top 100 Individuals and Brands.' Onalytica analyzed Twitter conversations around the #IoT debate to uncover the most influential brands and individuals driving the conversation. Onalytica captured data from 56,224 users. The PageRank based methodology they use to extract influencers on a particular topic (tweets mentioning #InternetofThings or #IoT in this ...
SYS-CON Events announced today that Niagara Networks will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Niagara Networks offers the highest port-density systems, and the most complete Next-Generation Network Visibility systems including Network Packet Brokers, Bypass Switches, and Network TAPs.
In an era of historic innovation fueled by unprecedented access to data and technology, the low cost and risk of entering new markets has leveled the playing field for business. Today, any ambitious innovator can easily introduce a new application or product that can reinvent business models and transform the client experience. In their Day 2 Keynote at 19th Cloud Expo, Mercer Rowe, IBM Vice President of Strategic Alliances, and Raejeanne Skillern, Intel Vice President of Data Center Group and ...
Data is the fuel that drives the machine learning algorithmic engines and ultimately provides the business value. In his session at Cloud Expo, Ed Featherston, a director and senior enterprise architect at Collaborative Consulting, will discuss the key considerations around quality, volume, timeliness, and pedigree that must be dealt with in order to properly fuel that engine.
Virgil consists of an open-source encryption library, which implements Cryptographic Message Syntax (CMS) and Elliptic Curve Integrated Encryption Scheme (ECIES) (including RSA schema), a Key Management API, and a cloud-based Key Management Service (Virgil Keys). The Virgil Keys Service consists of a public key service and a private key escrow service. 

Fact is, enterprises have significant legacy voice infrastructure that’s costly to replace with pure IP solutions. How can we bring this analog infrastructure into our shiny new cloud applications? There are proven methods to bind both legacy voice applications and traditional PSTN audio into cloud-based applications and services at a carrier scale. Some of the most successful implementations leverage WebRTC, WebSockets, SIP and other open source technologies. In his session at @ThingsExpo, Da...
Fifty billion connected devices and still no winning protocols standards. HTTP, WebSockets, MQTT, and CoAP seem to be leading in the IoT protocol race at the moment but many more protocols are getting introduced on a regular basis. Each protocol has its pros and cons depending on the nature of the communications. Does there really need to be only one protocol to rule them all? Of course not. In his session at @ThingsExpo, Chris Matthieu, co-founder and CTO of Octoblu, walk you through how Oct...
SYS-CON Events announced today that Embotics, the cloud automation company, will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Embotics is the cloud automation company for IT organizations and service providers that need to improve provisioning or enable self-service capabilities. With a relentless focus on delivering a premier user experience and unmatched customer support, Embotics is the fas...
The Internet of Things (IoT), in all its myriad manifestations, has great potential. Much of that potential comes from the evolving data management and analytic (DMA) technologies and processes that allow us to gain insight from all of the IoT data that can be generated and gathered. This potential may never be met as those data sets are tied to specific industry verticals and single markets, with no clear way to use IoT data and sensor analytics to fulfill the hype being given the IoT today.
@ThingsExpo has been named the Top 5 Most Influential M2M Brand by Onalytica in the ‘Machine to Machine: Top 100 Influencers and Brands.' Onalytica analyzed the online debate on M2M by looking at over 85,000 tweets to provide the most influential individuals and brands that drive the discussion. According to Onalytica the "analysis showed a very engaged community with a lot of interactive tweets. The M2M discussion seems to be more fragmented and driven by some of the major brands present in the...
The Quantified Economy represents the total global addressable market (TAM) for IoT that, according to a recent IDC report, will grow to an unprecedented $1.3 trillion by 2019. With this the third wave of the Internet-global proliferation of connected devices, appliances and sensors is poised to take off in 2016. In his session at @ThingsExpo, David McLauchlan, CEO and co-founder of Buddy Platform, discussed how the ability to access and analyze the massive volume of streaming data from millio...
SYS-CON Events announced today that Pulzze Systems will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Pulzze Systems, Inc. provides infrastructure products for the Internet of Things to enable any connected device and system to carry out matched operations without programming. For more information, visit http://www.pulzzesystems.com.
WebRTC has had a real tough three or four years, and so have those working with it. Only a few short years ago, the development world were excited about WebRTC and proclaiming how awesome it was. You might have played with the technology a couple of years ago, only to find the extra infrastructure requirements were painful to implement and poorly documented. This probably left a bitter taste in your mouth, especially when things went wrong.