Click here to close now.


Recurring Revenue Authors: Elizabeth White, Jnan Dash, Pat Romanski, Dan Koloski, Jayaram Krishnaswamy

News Feed Item

Oracle Announces Winners of the Travel and Transportation Industry Excellence Awards

Menlo Worldwide Logistics, Southwest Airlines and The Emirates Group Honored for Innovative Transformation and Industry Leadership

REDWOOD SHORES, CA -- (Marketwire) -- 12/19/12 -- Oracle (NASDAQ: ORCL)

News Facts

  • Recognizing industry innovation and business leadership, Oracle honored Menlo Worldwide Logistics, Southwest Airlines, and The Emirates Group as winners of the 2012 Travel and Transportation Industry Excellence Awards, presented at Oracle OpenWorld San Francisco.
  • The annual awards recognize successful transformation and leadership in the travel and transportation industry.

Southwest Airlines

  • Southwest Airlines (Southwest) -- which including its wholly owned subsidiary, AirTran Airways, serves 97 destinations in 41 states, District of Columbia, the Commonwealth of Puerto Rico, and six international countries with a fleet of 698 Boeing jets, wanted to restructure and expand its customer loyalty program, Rapid Rewards®.
  • Southwest Airlines determined that its legacy information technology (IT) infrastructure could not support the company's vision for an expanded program, and it looked to Oracle for a solution. Southwest used Oracle's Customer Relationship Management (CRM) applications as the foundation for its All New Rapid Rewards program.
  • Oracle CRM applications have enabled Southwest Airlines to gain a single view into all customer activity and interactions with the company, across all channels. It also has helped to streamline e-mail and other types of customer communications. By integrating the Oracle CRM solution with the company computer telephony integration environment, it can now identify customers based on their telephone numbers and immediately populate the agent's desktop with the customer's information before taking the call to improve the overall customer experience.
  • The company uses Oracle CRM to support an expanded Rapid Rewards program that includes no black out dates, availability of every seat for reward travel, variable earn and burn capabilities, and points that do not expire.
  • Customers have responded enthusiastically to the All New Rapid Rewards program, which was launched in March 2011. Southwest has achieved double-digit growth in new members over the last year. Through June 2012, the program generated more than $300 million in incremental revenue, as well as a 20 percent increase in new member acquisitions. In addition, Rapid Rewards partner revenues increased by 46 percent in the same period.

The Emirates Group

  • The Emirates Group, a global provider of aviation, travel, tourism and leisure services, is spearheaded by Emirates -- one of the world's fastest growing airlines. Mercator is the Emirates Group external IT operating unit, which both serves the company's needs and provides IT services and solutions to other airlines.
  • In the early 90s, The Emirates Group realized that effective revenue accounting and enterprise performance management capabilities would be key to sustained growth. The company used Oracle Database and Oracle Developer Tools to build RAPID -- a comprehensive, end-to-end solution for passenger, cargo and mail revenue accounting designed to provide airline performance metrics derived from operational data.
  • While RAPID was initially designed for use within the Emirates Group, mercator has subsequently begun to provide the scalable and robust solution via a variety of deployment models -- hosted, on premise and fully outsourced -- to more than 50 airlines around the globe.
  • Mercator chose Oracle's Database as the foundation for RAPID because of its robustness, scalability and security. The company relies on Oracle's Developer Tools to help it continuously and efficiently evolve the solution to meet the changing aviation industry and market needs.
  • RAPID has witnessed exponential growth over the past decade and is now a leading revenue accounting solution for the industry. The solution helps Emirates and other airlines through proven, yet highly innovative revenue accounting processes, helps to improve cash flow through expanded visibility into receivables and helps to optimize profits through swift and accurate revenue earned determination. Furthermore RAPID helps to reduce revenue accounting overhead costs and boosts productivity through streamlined processes.

Menlo Worldwide Logistics

  • Menlo Worldwide Logistics, a leading provider of third party logistics (3PL), transportation management, freight brokerage and supply chain services across North America, 20 countries, and five continents, looked to create an enterprise wide transportation management platform to improve visibility and optimize value for its customers. It also looked to reduce maintenance costs associated with the disparate legacy systems.
  • The company standardized on the Oracle E-Business Suite, Oracle Transportation Management, Oracle Database and Oracle Fusion Middleware to create a unified operating platform that supports multiple clients and services. By replacing five legacy transportation management platforms, the new system provides a cost effective technology solution that significantly improves visibility and functionality.
  • Launching the new platform was critical to enabling a tier-one truck original equipment manufacturer (OEM) to support its multi-billion dollar supply chain transformation initiative. Enabled by this technology platform, Menlo and its customer are driving significant savings in logistics costs and more efficiently managing more than $300 million in transportation spend for the OEM.

Supporting Quote

  • "Travel and transportation companies operate in an increasingly volatile industry, with unpredictable fuel costs, increased competition and growing compliance requirements. Innovation and operational excellence are the keys to continued profitability," said Sundar Swaminathan, director of transportation industry strategy and marketing, Oracle. "The winners of Oracle's 2012 Travel and Transportation Industry Excellence Awards demonstrate these qualities and show how ingenuity and the right technology can come together to enable enterprises to capitalize on new opportunities for growth."

Supporting Resources

About Oracle in Industries
Oracle industry solutions leverage the company's best-in-class portfolio of products to address complex business processes relevant to the travel and transportation industry, helping to speed time to market, reduce costs and gain a competitive edge.

About Oracle
Oracle (NASDAQ: ORCL) provides the most complete, open, and integrated business software and hardware systems in the world. For more information about Oracle, visit

Oracle and Java are registered trademarks of Oracle and/or its affiliates. Other names may be trademarks of their respective owners.

Contact Info
Carla Foster
Email Contact

Mary Tobin
O'Keeffe & Company
Email Contact

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

@ThingsExpo Stories
Clearly the way forward is to move to cloud be it bare metal, VMs or containers. One aspect of the current public clouds that is slowing this cloud migration is cloud lock-in. Every cloud vendor is trying to make it very difficult to move out once a customer has chosen their cloud. In his session at 17th Cloud Expo, Naveen Nimmu, CEO of Clouber, Inc., will advocate that making the inter-cloud migration as simple as changing airlines would help the entire industry to quickly adopt the cloud without worrying about any lock-in fears. In fact by having standard APIs for IaaS would help PaaS expl...
Apps and devices shouldn't stop working when there's limited or no network connectivity. Learn how to bring data stored in a cloud database to the edge of the network (and back again) whenever an Internet connection is available. In his session at 17th Cloud Expo, Bradley Holt, Developer Advocate at IBM Cloud Data Services, will demonstrate techniques for replicating cloud databases with devices in order to build offline-first mobile or Internet of Things (IoT) apps that can provide a better, faster user experience, both offline and online. The focus of this talk will be on IBM Cloudant, Apa...
SYS-CON Events announced today that Cloud Raxak has been named “Media & Session Sponsor” of SYS-CON's 17th Cloud Expo, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Raxak Protect automates security compliance across private and public clouds. Using the SaaS tool or managed service, developers can deploy cloud apps quickly, cost-effectively, and without error.
SYS-CON Events announced today that ProfitBricks, the provider of painless cloud infrastructure, will exhibit at SYS-CON's 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. ProfitBricks is the IaaS provider that offers a painless cloud experience for all IT users, with no learning curve. ProfitBricks boasts flexible cloud servers and networking, an integrated Data Center Designer tool for visual control over the cloud and the best price/performance value available. ProfitBricks was named one of the coolest Clo...
Organizations already struggle with the simple collection of data resulting from the proliferation of IoT, lacking the right infrastructure to manage it. They can't only rely on the cloud to collect and utilize this data because many applications still require dedicated infrastructure for security, redundancy, performance, etc. In his session at 17th Cloud Expo, Emil Sayegh, CEO of Codero Hosting, will discuss how in order to resolve the inherent issues, companies need to combine dedicated and cloud solutions through hybrid hosting – a sustainable solution for the data required to manage I...
Mobile messaging has been a popular communication channel for more than 20 years. Finnish engineer Matti Makkonen invented the idea for SMS (Short Message Service) in 1984, making his vision a reality on December 3, 1992 by sending the first message ("Happy Christmas") from a PC to a cell phone. Since then, the technology has evolved immensely, from both a technology standpoint, and in our everyday uses for it. Originally used for person-to-person (P2P) communication, i.e., Sally sends a text message to Betty – mobile messaging now offers tremendous value to businesses for customer and empl...
SYS-CON Events announced today that IBM Cloud Data Services has been named “Bronze Sponsor” of SYS-CON's 17th Cloud Expo, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. IBM Cloud Data Services offers a portfolio of integrated, best-of-breed cloud data services for developers focused on mobile computing and analytics use cases.
Learn how IoT, cloud, social networks and last but not least, humans, can be integrated into a seamless integration of cooperative organisms both cybernetic and biological. This has been enabled by recent advances in IoT device capabilities, messaging frameworks, presence and collaboration services, where devices can share information and make independent and human assisted decisions based upon social status from other entities. In his session at @ThingsExpo, Michael Heydt, founder of Seamless Thingies, will discuss and demonstrate how devices and humans can be integrated from a simple clust...
Who are you? How do you introduce yourself? Do you use a name, or do you greet a friend by the last four digits of his social security number? Assuming you don’t, why are we content to associate our identity with 10 random digits assigned by our phone company? Identity is an issue that affects everyone, but as individuals we don’t spend a lot of time thinking about it. In his session at @ThingsExpo, Ben Klang, Founder & President of Mojo Lingo, will discuss the impact of technology on identity. Should we federate, or not? How should identity be secured? Who owns the identity? How is identity ...
You have your devices and your data, but what about the rest of your Internet of Things story? Two popular classes of technologies that nicely handle the Big Data analytics for Internet of Things are Apache Hadoop and NoSQL. Hadoop is designed for parallelizing analytical work across many servers and is ideal for the massive data volumes you create with IoT devices. NoSQL databases such as Apache HBase are ideal for storing and retrieving IoT data as “time series data.”
SYS-CON Events announced today that HPM Networks will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. For 20 years, HPM Networks has been integrating technology solutions that solve complex business challenges. HPM Networks has designed solutions for both SMB and enterprise customers throughout the San Francisco Bay Area.
The broad selection of hardware, the rapid evolution of operating systems and the time-to-market for mobile apps has been so rapid that new challenges for developers and engineers arise every day. Security, testing, hosting, and other metrics have to be considered through the process. In his session at Big Data Expo, Walter Maguire, Chief Field Technologist, HP Big Data Group, at Hewlett-Packard, will discuss the challenges faced by developers and a composite Big Data applications builder, focusing on how to help solve the problems that developers are continuously battling.
As enterprises capture more and more data of all types – structured, semi-structured, and unstructured – data discovery requirements for business intelligence (BI), Big Data, and predictive analytics initiatives grow more complex. A company’s ability to become data-driven and compete on analytics depends on the speed with which it can provision their analytics applications with all relevant information. The task of finding data has traditionally resided with IT, but now organizations increasingly turn towards data source discovery tools to find the right data, in context, for business users, d...
SYS-CON Events announced today that MobiDev, a software development company, will exhibit at the 17th International Cloud Expo®, which will take place November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. MobiDev is a software development company with representative offices in Atlanta (US), Sheffield (UK) and Würzburg (Germany); and development centers in Ukraine. Since 2009 it has grown from a small group of passionate engineers and business managers to a full-scale mobile software company with over 150 developers, designers, quality assurance engineers, project manage...
“The Internet of Things transforms the way organizations leverage machine data and gain insights from it,” noted Splunk’s CTO Snehal Antani, as Splunk announced accelerated momentum in Industrial Data and the IoT. The trend is driven by Splunk’s continued investment in its products and partner ecosystem as well as the creativity of customers and the flexibility to deploy Splunk IoT solutions as software, cloud services or in a hybrid environment. Customers are using Splunk® solutions to collect and correlate data from control systems, sensors, mobile devices and IT systems for a variety of Ind...
SYS-CON Events announced today that Solgeniakhela will exhibit at SYS-CON's 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Solgeniakhela is the global market leader in Cloud Collaboration and Cloud Infrastructure software solutions. Designed to “Bridge the Gap” between Personal and Professional Social, Mobile and Cloud user experiences, our solutions help large and medium-sized organizations dramatically improve productivity, reduce collaboration costs, and increase the overall enterprise value by bringing ...
Sensors and effectors of IoT are solving problems in new ways, but small businesses have been slow to join the quantified world. They’ll need information from IoT using applications as varied as the businesses themselves. In his session at @ThingsExpo, Roger Meike, Distinguished Engineer, Director of Technology Innovation at Intuit, will show how IoT manufacturers can use open standards, public APIs and custom apps to enable the Quantified Small Business. He will use a Raspberry Pi to connect sensors to web services, and cloud integration to connect accounting and data, providing a Bluetooth...
SYS-CON Events announced today that Micron Technology, Inc., a global leader in advanced semiconductor systems, will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Micron’s broad portfolio of high-performance memory technologies – including DRAM, NAND and NOR Flash – is the basis for solid state drives, modules, multichip packages and other system solutions. Backed by more than 35 years of technology leadership, Micron's memory solutions enable the world's most innovative computing, consumer,...
Nowadays, a large number of sensors and devices are connected to the network. Leading-edge IoT technologies integrate various types of sensor data to create a new value for several business decision scenarios. The transparent cloud is a model of a new IoT emergence service platform. Many service providers store and access various types of sensor data in order to create and find out new business values by integrating such data.
SYS-CON Media announced that Splunk, a provider of the leading software platform for real-time Operational Intelligence, has launched an ad campaign on Big Data Journal. Splunk software and cloud services enable organizations to search, monitor, analyze and visualize machine-generated big data coming from websites, applications, servers, networks, sensors and mobile devices. The ads focus on delivering ROI - how improved uptime delivered $6M in annual ROI, improving customer operations by mining large volumes of unstructured data, and how data tracking delivers uptime when it matters most.